Lisa Fratzke Advocates for Authentic Communication in Corporate Social Responsibility on ACCP Insights Blog

Lisa Fratzke, Partner at Fratzke Consulting, emphasizes the importance of human-centered communication in corporate social responsibility in her article "Forget the Corporate Jargon - Speak Human" featured on ACCP Insights Blog. Lisa argues for engaging and authentic narratives that resonate with audiences, advocating against the use of impersonal corporate jargon.

Read the full article here

About Fratzke Consulting:

Fratzke is a human-centered strategic consulting firm that arms business leaders with tools to achieve their top priorities within Digital Marketing, Communications & Culture, and Brand Strategy.


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Fratzke Consulting


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