Establishing an ecommerce machine that drives revenue

127%

Increased Online Revenue

92%

Increased Organic Traffic

127%

Increased Online Revenue

92%

Increased Organic Traffic

216%

Increased Social Traffic

Case Study

About FR Vehicle solutions
  • Automotive Industry
  • Manufacturing & Retail
  • $15M+ Annual Revenue 
  • B2B + B2C Business
Challenge

FR Vehicle Solutions was a well-established B2B brand in the automotive industry seeking to expand it’s digital experience into ecommerce, grow its brand portfolio and introduce a holistic digital marketing strategy to fuel growth.

Approach
  • Created and implemented a direct-to-consumer strategy
  • Developed a holistic brand strategy and launched new digital experiences for subsidiary brands with a niche-focus
  • Established conversion optimization strategy on website to reduce friction and increase sales
  • Consulted on marketing operations, including recruitment, growth and development 
  • Partnered with the team to launch new digital campaigns and optimize across digital channels including social media, email, advertising, and content marketing

We are incredibly pleased with the partnership between FR Vehicle Solutions and Fratzke. Thanks to their guidance, our digital presence has grown exponentially resulting in a significant increase in our ecommerce sales.

Head of Marketing, FR Vehicle Solutions

Daelin Winters

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